As a direct-to-consumer brand, ProCook has a broad range of strengths and attributes that differentiate it from its competitors.
We’re passionate about cooking and on a mission to become the customers’ first choice for kitchenware. We are the UK’s leading direct-to-consumer (“D2C”) specialist kitchenware brand with considerable opportunity to develop and grow our customer base.
1
Market
Attractive market dynamics with a fragmented competitive landscape in the UK and overseas
2
Growth
Clear strategy for sustainable long term growth through customer acquisition and retention, channel and category development
3
D2C Brand
D2C business model and own brand offer provides a significant competitive advantage, with control of the entire customer journey
4
Financials
Track record of revenue growth, with strong product and operating margins, and cash generation
5
Infrastructure
Well invested infrastructure provides an agile and scalable platform for growth
6
Management
Highly experienced management team, with a strong entrepreneurial and family-oriented heritage creating an ambitious growth culture