Retail expansion continues in Guildford and West Midlands

Guildford sees ProCook open its doors today on the High Street, the last in a long line of store openings for 2024 in the run up to Christmas, following another opening at Merry Hill Shopping Centre in the West Midlands last week. The opening of Guildford marks the kitchenware retailer's 65th UK retail location and is the third new ProCook store for Surrey in less than 2 years. Shoppers can explore ProCook’s range of premium kitchenware whilst ticking off holiday gift lists early by exploring the exclusive Black Friday deals.  

Andy Kerr, Retail Director, said: We’re absolutely delighted to be opening our newest stores in Guildford and Merry Hill. Both stores are opening in fantastic shopping locations that are coveted destinations for brands.” 

Jonathan Poole, Centre Manager at Merry Hill, said: “We know our visitors are going to really value the arrival of a brand like ProCook.  The new ProCook store brings an entirely new range of culinary products for cooking enthusiasts to enjoy, from cookware, and kitchen tools, to the latest electrical kitchen gadgets. With Black Friday around the corner and Christmas quickly approaching, the opening of ProCook means there is even more choice when deciding on the perfect gift this season. It also comes during an exciting time for the centre, as we continue to evolve our offerings and bring in news shops that we know our visitors will love, in one destination, under one roof.”