News

ProCook, the UK’s leading direct-to-consumer specialist kitchenware brand, is pleased to announce it is opening a trade division. The new B2B channel builds on growing demand from businesses already working with ProCook as the brand marks 30 years of cooking and dining.

Trade customers will have access to ProCook’s complete kitchen and dining range giving them the ability to source durable and stylish products.

To support the next phase of growth ProCook has appointed Sally Fielding as Head of Trade to lead the division. Her experience includes working with leading homeware brands and designers such as Nigella Lawson, Orla Kiely and Garden Trading.

Lee Tappenden, CEO at ProCook, said:

“Increasingly businesses come to us looking for a complete kitchen and dining offer they can rely on, particularly across residential and hospitality settings. We’re building on that demand and making it easier for businesses to partner with us.”

Sally Fielding, Head of Trade at ProCook, added:

“I’m delighted to have joined ProCook to head up its new trade channel. There are so many fantastic products that I know will be a great success – I look forward to sharing the range with our partners.”

For all enquiries we welcome the opportunity to speak to businesses by contacting B2B@procook.co.uk.